Natural in New York

Heads up! Want another excuse to spend an exciting weekend in the Big Apple? Well here's your excuse. The Natural Beauty Summit America is occurring on May 15th-17th 2008 at the Hilton Hotel in New York City.

The gathering will be informational and shed new light on new certification procedures and standards developed for natural and organic cosmetics. As we know, many cosmetics that make these claims do not have the science to back them up. "Organic Monitor predicts 2008 to be a defining year for the natural cosmetics industry. An industry shake-up is envisaged as widespread adoption of natural & organic standards begins. This will eventually lead to clear lines being drawn between legitimate natural / organic products and pseudo products."

"The Natural Beauty Summit America will bring together key stake-holders (cosmetic manufacturers, ingredient suppliers, packaging companies, retailers, industry organizations, investors etc...) and create a forum to learn and discuss the key challenges the cosmetics industry faces in terms of natural products & sustainability."

Organized by Organic Monitor and Beyond Beauty Paris (with whom Edelbio made its infamous debut), the event will encourage discussion about where the organic cosmetic trends will lead us and hopefully inspire relationships that will allow the industry to grow and improve together.